We create a lot of customised promotional items for our customers in the Perth area. Lately, promotional flags have been one of our more popular items. Flags used to be an afterthought. They weren’t all that popular and they were seldom used at the forefront of anyone’s marketing campaign. Usually, they were used to give directions.

Slowly, though, people started to see just how powerful a simple little flag could be. They started to see how much use they got for something that was so inexpensive. They realised how easy it is to store and transport flags and how easy it is to set them up.

As flags started to appear in more shapes and sizes, people started finding more uses for them. They can be used to provide directions. Taller flags can be used to attract attention. They can be used to convey any message you want for your company.

Recently, though, more and more small businesses are using flags to connect with their customers. Here’s how.

The Corporate Logo or Message Flag

Large businesses all have a logo and most of them have a corporate flag. Smaller businesses used to view this as something that was nice if you could afford it, but more window dressing than anything useful. But really, a corporate flag can help bring you closer to your customers.

A corporate flag with your logo and company colours can help promote brand loyalty. It must be distinctive and convey the kind of message your company wants to put forward. If it stands out enough, it can help customers remember you before they remember your competitors.

The best way to connect with more people is to create a flag for a cause that relates to your customers or target market. Do you sell children’s clothing? How about a flag advocating that no child should ever go without adequate clothing?

To learn more about corporate flags and other promotional items, call (08) 92444 111.