It is very common for businesses to use promotional products to make sure that their company becomes well known throughout Perth and beyond. However, not all products are created equally—some products are more effective than others.
There are many different kinds of promotional items that can be utilised but one of the favourite choices is the Javacup. When it comes to marketing, Javacups are popular in Perth and across Australia because they are great looking, useful and can be easily customised to suit the specifications of your company.
Everyone Wants a Cup of Joe
One of the things that make Javacups and coffee mugs so useful, especially as marketing tools, is the fact that everyone needs to take a drink. By using them as promotional gifts in Perth or anywhere else, you can make sure that your prospects will remember your brand every day.
With the sheer amount of people who drink coffee, tea or any beverage each day—before, during and after work—using the cup as a marketing technique would be greatly beneficial. Rather than other types of corporate gifts such as pens or key chains which are often used up or discarded, Javacups can be readily used by people all over Perth and tapping into this potential is the key to their marketing success.
Constant Exposure
Not only is there a steady pool of people who use cups or mugs on a regular basis, but the kind of exposure that they give off greatly increases their marketing potential. Every time a person takes a drink from the Javacup, who will they think about? Of course, it would be you and your company since your cup has your name and logo imprinted on it.
If you think about how many times a person takes a sip over the course of one coffee pot, you will realise that your company is making an impact many times over. Not only that—the mug is also being used several times over the course of days, weeks and even more. This long-term exposure makes sure that you get the best possible marketing impact because the owner of the cup is thinking of your company again and again.
Spread the Word
In addition to the owner of the cup getting to know your company, there is also a significant effect being made on all those around him or her. With your name being imprinted, everyone who sees the cup will be aware of your brand, too.
This way, not only is one person being targeted for marketing, but his or her family and friends are also made aware of your company. From the wife of the man drinking his coffee on the way to work, to the friends sitting in a café, to the co-worker in the break room, all of these other people get to see and think of your company—even for a brief moment. This makes Javacups one of the best among promotional items, having the ability to spread the message far and wide across Perth.
Custom and Superior Design
We’ve established that coffee mugs are superior among promotional products, but what makes Javacups specifically more useful than the average mug? To start with, the whole cup is made with a hardened plastic, free of any BPA (Bisphenol A). This makes it not only safe, but also durable enough to take a few good hits and last for a long time. Javacups are also microwave and dishwasher safe for convenient use.
What makes them so great for marketing, however, is the fact that you can customise them totally to fit what you want. Each cup comes with an attached heat band that can be branded with your company name, logo or anything else. In addition, the cup itself comes in black and white and the colour of the lid and band is also up to your discretion.
The Javacup Advantage
When it comes to promotional products, Javacups are among some of the best in Perth—if not the best. Their ability to find a way into a great number of homes makes them a useful marketing tool and the fact that they are used frequently enhances this.
Javacups specifically are better than the average coffee mug because they are more durable, handy and fully customisable for company use. To learn more about how these corporate gifts can better market your business in Perth, call (08) 92444 111.