There are so many kinds of promotional products available in the market, but only a few are effective in attracting clients. Of course, the selection process would be dependent on the nature of your business and your target audience.
Pens and stationery, for example, are some of the most commonly used items, especially by companies targeting students or white-collar workers; sports-related products are suitable for athletes and sports enthusiasts. However, if you want to stay ahead of the competition, you should learn to think outside the box and stay updated with the trend.
We are currently living in the “digital” age, so what kind of items are timely? Everyone uses computers nowadays, so we suggest giving out promotional mouse mats.
One of the merits of using mouse mats as promotional products is that they are flexible to use in any marketing campaign. Being lightweight and mobile, you can bring them with you to any event and give them out as promotional gifts—reaching a wider audience.
In addition, mouse mats are completely customisable. You can include any kind of design on the mat and you have plenty of space where you can add your company name, logo, an image and contact information for maximum effectiveness.
Right on the Desk
Mouse mats are also effective because they are often within the users’ fields of sight. Unlike some other items that are seldomly used, mouse mats are used constantly when the person is sitting in front of the home or work computer. Therefore, every time that they look down onto the mat, they are reminded of your company.
This memory-jogging product can even be more effective. Since it’s used together with a computer, the owner of the mat would be more inclined to check out your company’s web page and patronise your business.
There are many promotional products out there that are commonly used by companies, but if you want your business to stand out from the others, then you should carefully choose your marketing technique. To draw more people, especially tech-savvy ones, giving out branded mouse mats are perfect for promotion.
If you want to use promotional mouse mats or other products for your business, then our Perth team has you covered. Please call (08) 92444 111.